What is Video Streaming and How Does it Work? Video streaming allows users to watch videos over the internet. Since the 1990s, it’s been possible to access video media content from our internet browsers.Īs a refresher, streaming a video is playing the video online. This process is unique in the sense that viewers can begin watching the video before it is completely downloaded, and the rest of the file downloads in real-time. This process affords the viewer a steady stream of content, without making them wait for the entire file to download locally before viewing.
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Over the years, the software technology behind this process has evolved to make the experience better for users. This has helped to better the video quality, reduce buffering, and improve the overall functionality of the video player. That said, there are three methods for online video streaming. The first method for video streaming is using a proprietary format streamed from a particular website that is exclusive to that site. When broadcasters first presented videos via the internet, most browsers did not have built-in video players. In most cases, websites could choose the video format with which to work.įrom there, they would just provide the player and the video on the web page itself.
However, some formats required a dedicated player (such as Apple QuickTime for. Even videos that worked without a dedicated player were not easy to share in those early streaming days. This method is pretty much obsolete, but it is important to mention it since it is part of live streaming history. Using an Intermediate PlayerĪnother method for online streaming is using an intermediate player. YouTube was first launched in 2005, and over the following decade, the company has helped make streaming video mainstream. Fifteen years later, YouTube is still quite popular. When users upload a video to YouTube, viewers access the content through YouTube’s embedded player.
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Likewise, viewers can share the video content via a code that YouTube provides. However, modern browsers now include embedded video players of their own. This means that it’s not always necessary for a website to provide the player.Īlthough YouTube is free, the platform poses significant challenges for serious broadcasters and businesses. Naming only a few, these drawbacks include third-party branding with your video, loss of ownership of your content, and lack of monetization features. These limitations pose the need for an alternate solution for broadcasters who want to live stream on their own site. The most modern method is HTML5 video streaming.
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